content strategy & management

Content isn’t just about the doing. It’s about the thinking, planning, and occasionally banging your head against a desk trying to figure out what to post.

That’s where I come in.

If you’re after someone who can swoop in, take a load off your plate, and sort your content life out – you’re welcome. Whether you need a full-service package, just a sprinkle of strategic genius, or something in between, I’ve got options to suit.

Content can (and should) work smarter, not harder. That means starting with a proper strategy, tailoring it to your audience, and then actually getting it done.

I offer a range of services, from top-level planning to hands-on content creation, including:

Full content management

I’ll handle everything. Strategy, content creation, scheduling, publishing, and even keeping an eye on performance so you don’t have to.

content strategy

Need a plan? I’ll create one that works for your business and audience. Think content calendars, key messaging, and clever ideas to stand out in the crowd.

content creation

Blogs, social posts, web copy – you name it, I’ll write it. (I promise it’ll be better than whatever ChatGPT spat out after three attempts.)

Prices are dependent on your needs, or you can pick a package from the list below.

chatgpt polish

Already drafted something but it’s missing that human touch? Send it my way. I’ll give it a glow-up so it actually sounds like you.

team content support

Got a team of writers but no direction? I can create schedules, briefs, or even train your team to up their content game.

PREFER A PACKAGE DEAL?

  • THE STRATEGY STARTER

    Perfect for businesses that need a solid plan to kick things off.

    Content strategy tailored to your goals and audience.

    A 3-month content calendar with topic suggestions.

    A brand tone of voice guide (if you need it).

    From £850

  • THE FULL MONTY

    You sit back; I’ll do it all.

    Comprehensive strategy creation.

    Regular blog posts and/or social media content.

    Content scheduling and publishing.

    Performance tracking and tweaks to keep things on point.

    From £2,000/month

  • THE COPY CLEAN UP

    For when you’ve got content but need it to be better.

    Editing and polishing existing content.

    Optimising for SEO, readability, and tone of voice.

    Suggested improvements for future content.

    From £750 per batch (up to 5 pieces of content)

  • THE TEAM WHISPERER

    Got an in-house team? Let’s get them on track.

    Content calendar and workflow creation.

    Writing guidance or workshops to level up their skills.

    Ongoing support to keep things ticking over.

    From £950

How do you determine the best content strategy for my business?

I start with a discovery session to understand your goals, audience, and current content challenges. Then, I research your industry and competitors to create a strategy tailored specifically to your needs.

Can I mix and match services from your packages?

Absolutely. My packages are flexible, so if you need something a little different, we can create a bespoke plan that works for you.

Do you handle content for all types of businesses?

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

How does performance tracking work in the Full Monty package?

I monitor the content's performance (e.g., engagement, reach, clicks) and use the data to make informed tweaks to improve results over time. You’ll get regular updates on how things are going.

What’s included in the tone of voice guide for the Strategy Starter package?

The tone of voice guide outlines your brand personality, preferred writing style, and key phrases to use (or avoid). It’s a handy reference to keep all your content consistent.

Can you manage content for multiple platforms at once?

Definitely. Whether you’re juggling LinkedIn, Instagram, your blog, or all three, I can create and manage content tailored to each platform’s audience and requirements.

What if I already have content but need help refining it?

That’s where the Copy Clean Up package comes in. I’ll polish your existing content, optimise it for SEO and readability, and suggest ways to make it even better.

Do you provide training for content teams remotely?

Yes! I offer both in-person and remote training sessions as part of the Team Whisperer package, so your team can level up no matter where they’re based.

How quickly can you deliver a content strategy or calendar?

For most projects, I can deliver a content strategy or calendar within 2-3 weeks, depending on the scope. If you’re on a tight deadline, let me know, and I’ll see what I can do!

Can I cancel or pause services if my needs change?

Of course. I offer flexible terms and can adjust services as needed. Just give me a heads-up so we can plan accordingly.